Eastbourne Borough Council's Private Housing Assistance awareness campaign is designed by PRG Publicity, a locally based marketing company that represents public and private sector clients regionally and nationally.
Helping Us Reach Our Target Groups
The council selected PRG following a competitive tendering process, as PRG proposed a campaign that was unique, eye catching and exciting, as well as identifying the needs of the target groups of people in Eastbourne that we are seeking to help with Private Housing Assistance.
PRG has also been appointed to publicise the East Sussex Energy Partnership’s initiative to encourage take-up of government funded grants to help homeowners save energy and cut heating bills in the Eastbourne, Hastings, Rother and Wealden areas.
PRG Publicity is a marketing communications agency with expertise in all aspects of the marketing mix - graphic design, website design, search engine optimisation, magazine and newsletter publishing, advertising, direct mail, and public relations.
PRG describes its skills as “identifying target audiences, reaching them, and persuading them - whether it is a message you need to tell or a product or service you have to sell.”
Working with a Local Company
With a 25-strong team, PRG is based in Eastbourne, but works for clients throughout the UK and in mainland Europe. PRG has more than 25 years’ experience of marketing for private sector businesses, public sector agencies, local authorities, and registered charities.
PRG has also worked with Eastbourne Borough Council on projects including the Eastbourne Review newspaper, brochure design for Eastbourne Theatres and designing publicity materials for Airbourne.