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About PRG Publicity - Our Campaign Agency

PRG Publicity

Eastbourne Borough Council's Private Housing Assistance awareness campaign is designed by PRG Publicity, a locally based marketing company that represents public and private sector clients regionally and nationally.

Helping Us Reach Our Target Groups

The council selected PRG following a competitive tendering process, as PRG proposed a campaign that was unique, eye catching and exciting, as well as identifying the needs of the target groups of people in Eastbourne that we are seeking to help with Private Housing Assistance.

PRG has also been appointed to publicise the East Sussex Energy Partnership’s initiative to encourage take-up of government funded grants to help homeowners save energy and cut heating bills in the Eastbourne, Hastings, Rother and Wealden areas.

PRG Publicity is a marketing communications agency with expertise in all aspects of the marketing mix - graphic design, website design, search engine optimisation, magazine and newsletter publishing, advertising, direct mail, and public relations.

PRG describes its skills as “identifying target audiences, reaching them, and persuading them - whether it is a message you need to tell or a product or service you have to sell.”

Working with a Local Company

With a 25-strong team, PRG is based in Eastbourne, but works for clients throughout the UK and in mainland Europe. PRG has more than 25 years’ experience of marketing for private sector businesses, public sector agencies, local authorities, and registered charities.

PRG has also worked with Eastbourne Borough Council on projects including the Eastbourne Review newspaper, brochure design for Eastbourne Theatres and designing publicity materials for Airbourne.

Presentation - Grants and Assistance Marketing Campaign in Eastbourne
Presentation - Grants and Assistance Marketing Campaign in Eastbourne - [2.15 MB] Download a presentation about PRG's marketing campaign for Private Housing Assistance in Eastbourne and the East Sussex Energy Partnership, by Andrew Berry, Private Housing Manager, Eastbourne Borough Council and Ray Groves, Managing Director, PRG Ltd.
Eastbourne Review Spring 2009 - Because You Deserve It! Campaign
Eastbourne Review Spring 2009 - Because You Deserve It! Campaign - [115 KB] View a copy of the article about our Because You Deserve It! campaign about private housing assistance grants, that appeared in the Spring 2009 issue of the Eastbourne Review, the council's free newspaper sent to all households in Eastbourne.
Because You Deserve It! Campaign Bus Stop Shelter Poster
Because You Deserve It! Campaign Bus Stop Shelter Poster - [1.78 MB] Download a PDF version of the bus stop shelter poster PRG has designed to launch the council's Private Housing Assistance campaign from 16 September 2008.
Because You Deserve It! Campaign Bus Advert Poster
Because You Deserve It! Campaign Bus Advert Poster - [86 KB] Download a sample of our poster adverts inside buses, designed by PRG Publicity to raise awareness of Private Housing Assistance in Eastbourne.
Because You Deserve It! Campaign Lamppost Banner
Because You Deserve It! Campaign Lamppost Banner - [39 KB] Download a sample of the lamppost banner designed by PRG Publicity for the campaign to raise awareness of grants and interest free loans for homeowners from the council in Eastbourne.
Because You Deserve It! Information Booklet
Because You Deserve It! Information Booklet - [650 KB] Download our Private Housing Assistance information booklet about grants and interest free loans available to homeowners and private tenants in Eastbourne for home improvement.